How Rank First Labs collects, uses, and protects your data.
Rank First Labs operates this website and is responsible for how your data is handled. Because we are based in Limassol, Cyprus, an EU member state, the GDPR governs how this site collects and handles personal data. That is not a voluntary standard, it is the legal baseline that applies by virtue of where the business operates. Last updated: 2025.
We are responsible for how your data is handled.
This policy covers the website at rankfirstlabs.com and applies to all visitors, prospective clients, and current clients. You can learn more about the Rank First Labs team and how the agency works. Because we are based in Limassol, Cyprus, the General Data Protection Regulation (GDPR) governs how this site collects and handles personal data. It is the legal baseline that applies by virtue of where the business operates.
For a deeper look at how privacy regulations intersect with SEO, see the guide on GDPR and U.S. privacy laws for SEO data. If you are a resident of California, additional rights under the California Consumer Privacy Act (CCPA) apply to you, described in the "Your Rights and Choices" section below.
Only what is needed to respond to inquiries and improve site performance.
When you submit a contact form, the site collects your name, email address, and any message you choose to include. This is personal data, any information that identifies or can be used to identify a living individual, including name, email address, IP address, and behavioral data collected through analytics tools.
When you visit the site without submitting a form, analytics tools may collect your approximate geographic location (country or city level), browser type, device type, pages visited, and session duration. This data is collected at the aggregate level and is not used to identify you individually.
No payment information is collected through this website. No special category data, such as health, political, or religious information, is collected or processed.
Information is used for three purposes only.
First, contact form submissions are used to respond to your inquiry. If you reach out about a potential engagement, that message goes directly to the team, you can reach out to the Rank First Labs team directly through the contact page. It is not routed through a third-party sales system.
Second, analytics data is used to understand how visitors navigate the site, helping the team identify pages that are working and pages that need improvement. No behavioral data is sold, rented, or shared with third parties for advertising purposes.
Third, if an engagement begins, the contact details you provide at inquiry may be carried forward into the client onboarding process. No additional data is collected without your knowledge.
This site uses cookies, here is exactly what they do.
Cookies are small text files placed on your device by a website, used for session management, analytics tracking, and preference storage. This site uses analytics cookies to track aggregate visitor behavior. These are non-essential cookies under GDPR and require your consent before being set.
A cookie consent banner is presented on your first visit. You can accept or decline non-essential cookies at that point, and declining does not affect your ability to use the site or submit a contact form. Essential cookies, those required for the site to function, are set without consent, as permitted under GDPR.
Third-party tools may process data under their own privacy policies.
This site uses analytics software to measure site performance, processing visitor data according to its own privacy policy, separate from this one. If you have questions about which specific analytics platform is in use, you may contact info@rankfirstlabs.com for confirmation.
In the course of delivering SEO services, Rank First Labs uses professional tools including keyword research platforms, rank trackers, content tools, and audit crawlers. These are third-party data processors, external tools that process data on behalf of Rank First Labs as the data controller, the organization that determines the purpose and means of processing. Client data passed through these tools is handled under each tool's own data processing agreement, and clients who want a list of active processors can request it by email.
EU and California residents have specific legal rights over their data.
Under GDPR, if you are an EU resident, you have the right to access the personal data held about you, correct inaccurate data, request deletion, restrict or object to processing, and receive your data in a portable format. These are called data subject rights, and Rank First Labs is required to honor them for all EU-resident users.
Under the CCPA, if you are a California resident, you have the right to know what personal data has been collected, the right to request deletion, and the right to opt out of the sale of personal data. Rank First Labs does not sell personal data, so that right is not at issue, but the disclosure is required. To exercise any of these rights, contact info@rankfirstlabs.com. Requests are handled within 30 days.
Personal data is not kept longer than the purpose requires.
Contact form submissions are retained for a reasonable period to manage ongoing or potential client relationships. If no engagement begins and no follow-up has occurred within 12 months of initial contact, that data is deleted or anonymized. A data retention policy is the defined period for which personal data is held before it is deleted or anonymized, a GDPR requirement, not a discretionary practice.
Client data collected during an active engagement is retained for the duration of that engagement and for a reasonable period afterward to fulfill any post-engagement obligations. Clients may request earlier deletion by contacting info@rankfirstlabs.com.
This website is not directed at children under 13.
Rank First Labs does not knowingly collect personal data from anyone under 13. If you believe a child has submitted personal data through this site, contact info@rankfirstlabs.com and that data will be deleted promptly.
This policy will be updated when data practices change.
If material changes are made, the updated version will be posted at rankfirstlabs.com/privacy-policy/ with a revised date at the top. Continued use of the site after a policy update constitutes acceptance of the revised terms. Clients with active engagements will be notified directly if changes affect how their data is handled.
Data requests and privacy questions go directly to the team.
To ask about your data, request access or deletion, or raise any concern, email info@rankfirstlabs.com or call +357 96 293 728. Responses are provided within 30 days of receipt, and EU residents have the right to lodge a complaint with the relevant supervisory authority in their country of residence. For how use of this website is governed, review the Terms of Service.
Serving U.S. service businesses remotely from Limassol, Cyprus.