The team, the work, and the approach.
Rank First Labs is a specialist organic SEO and GEO agency, nothing else. We are a six-person in-house team based in Limassol, Cyprus, serving business owners in the United States, Europe, and Australia who want to rank on Google Search, Google Maps, and AI search engines. Every service we deliver is organic, we do not run paid ads, manage social media, or take work outside our defined scope.
A specialist organic SEO and GEO agency, nothing else.
We are a six-person in-house team based in Limassol, Cyprus. We serve business owners in the United States, Europe, and Australia who want to rank on Google Search, Google Maps, and AI search engines. Every service we deliver is organic. We do not run paid ads, we do not manage social media, and we do not take work outside our defined scope. Learn more about our GEO and AI search optimization services.
Old knowledge, new tools.
My name is Yoram Daniel, Founder and CEO of Rank First Labs. Before founding this agency in 2025, I spent years working in organic growth, learning how search engines actually behave, what signals move rankings in line with Google's own SEO guidance, and what separates strategy that holds from strategy that collapses at the next algorithm update. The team I assembled brought the same depth: combined, we came to this agency with ten years of hands-on organic growth experience already behind us.
That matters because 2025 is the founding date of the legal entity, not the starting point of the knowledge. The SEO industry had split into two failure modes, legacy methods with no AI capability on one side, tool access with no strategic depth on the other. If you want to understand how SEO and GEO differ as disciplines, that distinction is exactly where the separation begins. Rank First Labs was built to sit in neither category.
You work with the same people who scoped your engagement.
There are six of us. No freelance layer, no account managers who hand work to a delivery pool you never see. I handle strategy, client relationships, and overall direction. Jacob Yiannakou is our Web Developer and Product Builder, and his role matters beyond the title: having an in-house developer means technical SEO recommendations do not stop at a document. If a site's architecture needs to change, Jacob builds the change; if a new page needs to deploy with correct schema markup, it gets done internally, not sent to a third party briefed secondhand. Every engagement begins with a full diagnostic before any work begins.
The rest of the team covers content writing, SEO strategy, and design. Every person works directly on client accounts, so when you have a question about your campaign, you reach the person doing the work. You can verify we are real people with real professional histories:
We hold no third-party marketing certifications. That is worth explaining.
The certification landscape in SEO is dominated by vendor-issued badges, Google Partners, HubSpot credentials, Semrush certificates, that confirm familiarity with a platform, not competence in organic strategy. We assessed each against what matters to clients and concluded none meaningfully signals the capability required to move rankings in competitive markets. We chose not to pursue them on that basis.
The team's qualifications are demonstrated through the work, not a badge. Every client site we have worked on is linked from our case study references, and the rankings are live and verifiable through tools like Google Search Console, without relying on screenshots or self-reported metrics. If you have common questions about how we work, those are answered in full detail. We operate from Limassol, Cyprus, an EU member state, so GDPR compliance is not a policy document we wrote to satisfy a review, it is the legal environment we operate inside every day.
In-house delivery, organic-only scope, verifiable outcomes.
Every engagement runs on the same model. Here is how that looks in practice:
- Organic only. We do not run paid campaigns. Every ranking and citation is earned through SEO, GEO, and content, not purchased placement.
- In-house execution. Six people, no subcontractors. The team that scopes the work delivers it.
- Vertical knowledge. We build strategies for specific industries, remodeling, restoration, law, dental, because search behavior differs meaningfully across them. We do not apply a generic template and adjust the logo.
- GEO as a core service. Generative Engine Optimization, getting a business cited by AI search engines like ChatGPT, Perplexity, and Google AI Overviews, is built into every engagement. It is not an add-on.
- Verifiable proof. Case studies link to live client sites. Anyone can check the rankings before having a single conversation with us.
We do not guarantee rankings. Here is what we commit to instead.
Search rankings are determined by Google's algorithm, not by any agency. Any agency that promises a specific position by a specific date is making a commitment it cannot keep. We will not do that.
What we commit to: defined deliverables, transparent reporting, and measurable progress milestones documented in writing. You will always know what work was done, what it produced, and where you stand. If something is not moving, we tell you why and what changes. The case study links are the most direct version of that commitment, the results are live and you can verify them without asking us anything.
Frequently asked questions.
Ten years of combined organic growth experience runs every engagement. The tools we use are current, AI crawlers, entity mapping software, GEO tracking, but the strategic decisions behind them are made by people who have studied search behavior for years. We did not learn SEO from YouTube tutorials in 2024 and rebrand as an AI agency.
Every deliverable comes from the same team that scoped your engagement. No junior handoff happens after onboarding. At six people, the strategist who mapped your keyword architecture is the same person reviewing your content brief the following month.
Live client websites are linked directly from our case study references. You can search the target keywords in Google, check the map pack, and verify rankings independently before contacting us. No screenshots, no self-reported metrics.
Rank First Labs does not run paid campaigns, by design. Organic and paid advertising require different skill sets, team structures, and measurement frameworks. We go deep on one discipline. Clients who need paid media work with a separate specialist alongside us.
Generative Engine Optimization, getting a business cited by AI search engines like ChatGPT and Perplexity, is built into every engagement from day one. It is not a bolt-on feature unlocked at a higher price tier. Every client gets both Google ranking work and AI citation work running in parallel.
2025 is when the legal entity was registered. The team's combined experience predates that by a decade. What was founded in 2025 was the structure, the name, the scope discipline, the tooling. What was not founded in 2025 was the knowledge applied inside it.
Start with the case studies, then reach out if the results match.
We serve clients in the United States (our primary market), Europe, and Australia, fully remote, with all communication in English. The live client sites linked from our case study references are the evidence this page points toward, follow those links before you call and verify the rankings independently. When you are ready to talk, contact us at info@rankfirstlabs.com or call +357 96 293 728.
Serving U.S. service businesses remotely from Limassol, Cyprus.